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Habitat for Humanity Hamilton

285 Nash Road North, Unit 1
Hamilton, Ontario L8H 7P4
Phone: 905.560.6707
Fax: 905.560.6703

Habitat for Humanity ReStore Hamilton Logo

ReStore

285 Nash Road North, Unit 1
Hamilton, Ontario L8H 7P4
Phone: 905.560.6707
Fax: 905.560.6703

Jul 13, 2017

Habitat Hamilton’s Catch the Ace hopes to Catch On

Catch the Ace
FOR IMMEDIATE RELEASE

Habitat for Humanity Hamilton’s fundraising efforts are well underway in the Flamborough region in support of their upcoming townhome build in Waterdown. The planned build will be a three-unit townhome, providing affordable homeownership opportunities to three local families.

Receiving a geared-to-income and interest-free mortgage, Habitat Hamilton’s three new homeowners will gain access to affordable homeownership options, strengthening their financial security and overall well-being.

In order to accelerate fundraising efforts, Habitat Hamilton has recently launched a weekly lottery fundraiser called Catch the Ace.

Catch the Ace is the Ontario version of the wildly successful “Chase the Ace” lottery fundraiser from eastern Canada. Not unlike a 50/50 draw, players purchase tickets (1 for $5 or 3 for $10) to be entered into a draw to win cash. In Catch the Ace, one person walks away with 20% of the ticket revenue each evening, with the chance to also take home the 30% progressive jackpot.

The evening’s winner has the opportunity to take home the jackpot by simply choosing one card from a standard deck of playing cards. If the ace of spades is selected, they win the progressive jackpot. However, if the ace of spades is not selected, the chosen card will be removed from the deck and the jackpot will grow. The game continues week after week until the ace of spades is drawn. This could last as short as one week or as long as 52 weeks.

Next Wednesday, Habitat Hamilton moves into its 4th, week with a jackpot total of $316.50. Though the jackpot has yet to grow substantially, Habitat Hamilton is counting on community members to come out and support a good cause to help the game catch on.

“We’re very excited to be the first organization to bring the highly anticipated Catch the Ace lottery fundraiser to the Flamborough region. We’ve seen its success time and time again down east and even close to home, in Grimsby, Ontario. I’m confident and hopeful that the Flamborough community will help support, especially during the initial weeks, when raising the jackpot can be a bit difficult,” says Sean Ferris, Executive Director of Habitat for Humanity Hamilton.

In addition to the lottery itself, attendees are encouraged to play cards and darts or just socialize with gathered friends and neighbours. The bar will also be open with drinks and snacks available for purchase.

“Catch the Ace isn’t just an opportunity to have a fun weekday evening out with friends or neighbours, it’s also a way to give back to your local community and support a good cause that helps local families. We can’t wait until this gets so big that it’s the only thing people are talking about. But until then, we need the movers and shakers of the Flamborough region help us get there,” urges Ferris.

Habitat Hamilton also welcomes the support of volunteers, interested in supporting with awareness raising efforts. Prospective volunteers are welcome to contact event organizer, Melissa Schweyer, at melissa@habitathamilton.ca for more information.

To learn more about Habitat Hamilton's weekly Catch the Ace event, please visit their Facebook page: www.facebook.com/HabitatHamilton/ 

About Habitat for Humanity Hamilton

Founded in 1991, Habitat for Humanity Hamilton is an independent, not-for-profit housing program that works to break the cycle of poverty by building affordable housing and promoting homeownership. Habitat Hamilton has accommodated 22 partner families locally since its incorporation and is one of Habitat Canada’s fastest growing affiliates, with several builds and developments currently underway. Habitat Hamilton’s mission is to mobilize volunteers and community partners in order to break the cycle of poverty throughout Hamilton and the surrounding region. For more information, please visit www.habitathamilton.ca.

For more information, please contact:
Sean Ferris, Executive Director, Habitat for Humanity Hamilton
Phone: 905-560-6707 ext. 108
Email: sean@habitathamilton.ca 

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